Company Projects

The IÉSEG Expertise Center for Database Marketing partners up with multiple companies originating from multiple industries. A joint collaborations is set up on multiple angles, i.e. research collaborations and in-company trainings. Due to non-disclosure agreements, the specific topic of the projects cannot be revealed, but are linked to the following non-exhaustive list of themes:

  • Churn prediction modeling
  • Response modeling
  • Risk prediction
  • Social media analytics
  • Recommendation systems
  • Analytical market profiling


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