Agenda

ICMA co-organizing a session at the AMEC

A session on Advances in Business Analytics at the Analytics for Management and Economics annual conference is co-organized by ICMA and HSE St. Petersburg. (more…)

November 6, 2020
AMA Winter Conference

Matthijs Meire presented his paper entitled “Online review Network Dynamics of Restaurants in Local Competition”.

February 2020
San Diego, USA
Nathalie Demoulin at the EMAC Committee

Congratulations to Nathalie Demoulin who has been elected as the National Representative for France and as a member of the Executive Committee at EMAC (European Marketing Academy).

More information about EMAC : http://www.emac-online.org/about-emac

2019 Thought Leadership Conference on Metrics and Analytics in Retailing

Arno De Caigny has presented his paper entitled “Integrating e-commerce indicators in multichannel retail chain store efficiency analyses: A robust two-stage DEA approach”

November 2019
Atlanta, USA
Frontiers in services

Nathalie Demoulin presented her paper “The digitalization of retail store through the integration of online store through mobile apps and interactive kiosks”

July 2019
Singapour, Malaysia
30th European Conference on Operational Research

Kristof Coussement organized  the stream in Business Analytics with 4 sessions (16 presentations)

Matthijs Meire presented his paper “The Impact of Local Competition on WOM”

 

Arno De Caigny presented his paper “Customer Life Event Prediction”

 

Minh Phan presented his paper “Detecting Online Student Dropout: A Machine Learning Approach”

June 2019
Dublin, Ireland
International Network Optimization Conference

Stefano Nasini presented his papers “Road network pricing, regulation and expansion for multiple vehicle categories: an integrated framework” and “A scalable interior-point method for classes of minimum cost  flows problems”

June 2019
Avignon, France
ISMP 2018

Stefano Nasini presented his papers “A bilevel programming approach for global investment strategies with financial intermediation”and “Min cost flow in bipartite networks: a specialized interior-point-method”

July 2018
Bordeaux, France
29th European Conference on Operational Research 2018

Kristof Coussement presented his paper “Efficiency in Multi-channel Retail Chain Store: A Two-stage DEA Approach with Environmental Factors and Ecommerce Indicators”

 

Minh Phan presented his paper “The beneficial effect of ensemble learning in predicting student drop-out in online learning environment”

 

Arno De Caigny presented his paper “Integrating textual information in customer churn prediction models: A deep learning approach”

July 2018
Valencia, Spain
SERVSIG

Nathalie Demoulin organized the SERVSIG Conference at IÉSEG School of Management

June 2018
Paris, France
IWOBIP 18

Stefano Nasini presented his paper “Designing a road network with toll setting and hazmat transportation”

June 2018
Lille, France
EMAC 2018

Nathalie Demoulin presented her paper “Conceptualization And Measurement Of The Shopping Experience In An Omnichannel Context “

June 2018
Glasgow, UK
2018 AFM Conference

Nathalie Demoulin presented her paper “Etude De L’integration Asymetrique D’un Magasin En Ligne Dans Un Magasin Physique Pour Des Biens De Recherche Et Des Biens D’experience”

May 2018
Strasbourg, France
MAF 2018

Stefano Nasini presented his paper “A bilevel programming approach for global investment strategies with financial intermediation”

April 2018
Madrid, Spain
BAFI 2018 Conference

Kristof Coussement presented his paper “Beyond clickthrough rate: measuring the true impact of personalized e-mail product recommendations”

January 2018
Santiago, Chile
IC2S2 2017

Stefano Nasini presented his paper “On the estimation of pairwise influences in dynamic choices”

July 2017
Cologne, Germany
21st Conference of IFORS 2017

Kristof Coussement presented his papers “Leaf modeling: An application in customer churn prediction” and “Inferior member participation prevention in online research communities”

July 2017
Quebec, Canada
19th General Online Research Conference

Kristof Coussement presented his paper “Minority report in research communities: The ‘participant’ future can be seen”

March 2017
Berlin, Germany
Workshop in Operations Management

Stefano Nasini presented his paper “Using Early Click Information In Online Flash Sales Campaigns”

January 2017
Barcelona, Spain
ICMA Marketing Research Seminar

Title: Using Early Click Information in Online Flash Sales Campaigns

Speaker: Victor Martinez-de-Albeniz from IESE Business School, Barcelona, Spain

January 2017
IÉSEG, Lille Campus
EIRASS Conference

Demoulin N., Willem K., (2016), Irritating factors in the retail environments: the moderating effects of customers involvement and shopping motives

Juillet 2016
Edinburgh, United Kingdom
The Academy of Marketing Science World Marketing Congress

Swaen V., Demoulin N., Pauwels – Delassus V., (2016), Corporate Social Responsibility and Irresponsibility: How Do Customers React to Ambivalent CSR Information? Application in the Retailing

Juillet 2016
Paris, France
The Academy of Marketing Science World Marketing Congress

Demoulin N., De Kerviler G., Zidda P., (2016), Adoption of Proximity m-Payment Services: Perceived Value and Experience Effect

Juillet 2016
Paris, France
The 6th CSEAR North America Conference

Antioco M., Bouten L., Coussement K., Hoozee S., (2016), Impression Management in CSR-related Press Releases: an Empirical Investigation based upon Textual Characteristics

Juin 2016
Illinois, USA
The Innovation in Data-Rich Environments JPIM/MSI Research Workshop

Coussement K., Debaere S., De Ruyck T., (2016), Building Healthy Innovation Communities through Churn Prediction

Juin 2016
Knoxville, USA
Marketing and Public Policy Conference

Tessitore T., Geuens M., Adams L., (2016), Caution: May Contain Brands! Effects of Informational and Evaluative Textual Forewarnings of Product Placement

Juin 2016
San Luis Obispo, USA
European Marketing Academy Conference (EMAC)

Swaen V., Demoulin N., Pauwels – Delassus V., (2016), How do consumers react to corporate social responsibility and irresponsibility in the retailing sector?

Mai 2016
Oslo, Norway
EMAC

Tessitore T., Geuens M., Adams L., (2016), COULD YOU OR SHOULD YOU REACT AGAINST PRODUCT PLACEMENT?” THE EFFECTIVENESS OF INFORMATIONAL VERSUS EVALUATIVE TEXTUAL FOREWARNINGS OF PRODUCT PLACEMENT

Mai 2016
Oslo, Norway
Conference on Business Analytics in Finance and Industry

Geuens S., Coussement K., De Bock K., (2015), An Evaluation Framework for Collaborative Filtering on Purchase information in Recommendation Systems

Décembre 2015
Santiago, Chile
The 22nd Innovation Product Development Management Conference

Debaere S., Coussement K., De Ruyck T., (2015), Sustaining Structural Co-creation: Proactive Churn Identification in Innovation Communities

Juin 2015
Copenhagen , Denmark
The 23rd European Conference on Information Systems

Baumann A., Lessmann S., Coussement K., De Bock K. W., (2015), Maximize What Matters: Predicting Customer Churn with Decision-Centric Ensemble Selection

Mai 2015
Münster, Germany
44th EMAC Conference

Tessitore T., Van Kerckhove A., Geuens M., (2015),  Starting off with an apology: Paving the way to consumer persuasion?

Mai 2015
Leuven, Belgium
Conference on Business Analytics in Finance and Industry

Geuens S., De Bock K., Coussement K., (2015), Integrating Behavioral, Product, and Customer Data in Hybrid Recommendation Systems Based on Factorization Machines

Décembre 2015
Santiago, Chile
The 2nd Business Analytics in Finance and Industry Conference

Geuens S., De Bock K. W., Coussement K., (2015), Integrating Behavioral, Product, and Customer Data in Hybrid Recommendation Systems Based on Factorization Machines

Décembre 2015
Santiago, Chile
The 2nd Business Analytics in Finance and Industry Conference

Geuens S., Coussement K., De Bock K. W., (2015), An Evaluation Framework for Collaborative Filtering on Purchase information in Recommendation Systems

Décembre 2015
Santiago, Chile
EMAC 2015: Collaboration in Research

De Kerviler G., Demoulin N., Zidda P., (2015), Drivers of smartphone adoption as a shopping assistant

Mai 2015
Leuven, Belgium
31ème Conférence de l’Association Française du Marketing

De Kerviler G., Demoulin N., Zidda P., (2015), Why shoppers use their smartphone for an in-store purchase ?

Mai 2015
Marrakech, Morocco
The 2nd Business Analytics in Finance and Industry Conference

Debaere S., Coussement K., De Ruyck T., (2015), A Churn Prediction Decision Support System as an Effective Weapon to Sustain Healthy Online Research Communities

Décembre 2015
Santiago, Chile
EMAC 2015: Collaboration in Research

Willems K., Jeroen S., Demoulin N., (2015), Lost in store navigation: What’s the bottom line of irritation, shortfall, and unplanned purchases

Mai 2015
Leuven, Belgium
The International Conference on Contemporary Thinking in Marketing: Big Data Analytics in Marketing

Coussement K., Verstraeten G., (2015), A Bagging-Based Undersampling Strategy for Classification: A Customer Churn Prediction Application

Février 2015
Mumbai, India
The International Conference on Contemporary Thinking in Marketing: Big Data Analytics in Marketing

Coussement K., Harrigan P., Daly T., Lee J., Soutar G., (2015), Identification of Market Mavens on Social Media

Février 2015
Mumbai, India
27th European Conference on Operational Research (EURO)

Coussement K., Demoulin N., (2015), Identifying text-mining adoption drivers

Juillet 2015
Glasgow, United Kingdom
44th EMAC Conference

De Kerviler G., Demoulin N., Zidda P., (2015), Drivers of smartphone adoption as a shopping assistant

Mai 2015
Leuven, Belgium
31e Congrès International de l’afm

De Kerviler G., Demoulin N., Zidda P., (2015), Pourquoi les acheteurs utilisent leur smartphone pour un achat en magasin ?

Mai 2015
Marrakech., Morocco
Proceedings of the 9th ACM Conference on Recommender Systems

Geuens S., (2015), Factorization Machines for Hybrid Recommendation Systems Based on Behavioral, Product, and Customer Data, in: Hannes Werthner, Markus Zanker, Jennifer Golbeck, and Giovanni Semeraro(Eds.) in Proceedings of the 9th ACM Conference on Recommender Systems, ACM, New York, pp. 379-382

Septembre 2015
New York, USA
European Conference on Operational Research

Kristof Coussement presents his paper Text Mining Adoption Drivers on the 27th European Conference on Operational Research.

July 2015
Glasgow, United Kingdom
International Conference on Contemporary Thinking in Marketing

Kristof Coussement presents ‘Identification of Market Mavens on Social Media’ at the International Conference on Contemporary Thinking in Marketing: Big Data Analytics in Marketing.

February 2015
Mumbai, India
International Conference on Contemporary Thinking in Marketing: Big Data Analytics in Marketing

Kristof Coussement presents ‘A Bagging-Based Undersampling Strategy for Classification: A Customer Churn Prediction Application’ at the International Conference on Contemporary Thinking in Marketing: Big Data Analytics in Marketing.

February 2015
Mumbai, India
Stijn Geuens at the Marketing Research Seminar Series

Stijn Geuens presents ‘Recommendation Systems for E-Commerce Evaluating Collaborative Filtering in a binary Purchase Setting’ at the Marketing Research Seminar Series at IÉSEG School of Management.

February 2015
Lille, France
Workshop: Analytical Customer Relationship Management

Kristof Coussement delivers workshop analytical Customer Relationship Management in IESEG’s International MBA program.

January 2015
Paris, France
Australian & New Zealand Marketing Academy Conference

Kristof Coussement’s study ‘Identification of Market Mavens on Social Media’ is presented at the Australian & New Zealand Marketing Academy Conference.

December 2014
Brisbane, Australia
INFORMS Conference of the International Federation of Operational Research Societies

Koen W. De Bock presents ‘Multicriteria Optimization for Cost-Sensitive Ensemble Selection in Business Failure Prediction’ at INFORMS Conference of the International Federation of Operational Research Societies.

July 2014
Barcelona, Spain
INFORMS Conference of the International Federation of Operational Research Societies.

Kristof Coussement presents ‘A Bagging-based Undersampling Strategy for Classification : A Customer Churn Prediction Application’ at INFORMS Conference of the International Federation of Operational Research Societies.

July 2014
Barcelona, Spain
Conference of the International Federation of Operational Research Societies

Kristof Coussement’s study ‘Improved Decision Making by Incorporating Expert Opinions into Statistical Models’ is presented at INFORMS Conference of the International Federation of Operational Research Societies.

July 2014
Barcelona, Spain