Monthly Archives: September 2016

Debaere S., Coussement K., De Ruyck T., (2015), Sustaining Structural Co-creation: Proactive Churn Identification in Innovation Communities

Baumann A., Lessmann S., Coussement K., De Bock K. W., (2015), Maximize What Matters: Predicting Customer Churn with Decision-Centric Ensemble Selection

Tessitore T., Van Kerckhove A., Geuens M., (2015),  Starting off with an apology: Paving the way to consumer persuasion?

Geuens S., De Bock K., Coussement K., (2015), Integrating Behavioral, Product, and Customer Data in Hybrid Recommendation Systems Based on Factorization Machines

Geuens S., De Bock K. W., Coussement K., (2015), Integrating Behavioral, Product, and Customer Data in Hybrid Recommendation Systems Based on Factorization Machines

Geuens S., Coussement K., De Bock K. W., (2015), An Evaluation Framework for Collaborative Filtering on Purchase information in Recommendation Systems

De Kerviler G., Demoulin N., Zidda P., (2015), Drivers of smartphone adoption as a shopping assistant

De Kerviler G., Demoulin N., Zidda P., (2015), Why shoppers use their smartphone for an in-store purchase ?

Debaere S., Coussement K., De Ruyck T., (2015), A Churn Prediction Decision Support System as an Effective Weapon to Sustain Healthy Online Research Communities

Willems K., Jeroen S., Demoulin N., (2015), Lost in store navigation: What’s the bottom line of irritation, shortfall, and unplanned purchases